Sustainability Communications Audit
- SIX SENSES ROME
WHAT IS IT?
A fast, practical review of how your hotel communicates sustainability — and how to make it clearer, stronger and commercially useful.
Many hotels are doing meaningful work to reduce their environmental and social impact.
But when it comes to communicating that work, the message often becomes scattered, inconsistent or difficult for guests and corporate buyers to understand.
Our Sustainability Communications Audit provides a clear, structured review of how sustainability is currently presented across your hotel and identifies practical improvements you can make immediately.
Within a short timeframe, you’ll gain clarity on what is working, what is missing, and how to strengthen your sustainability messaging with confidence.
What the audit covers
The audit reviews the key places where sustainability messaging appears across your brand and customer journey.
Website messaging
How clearly sustainability initiatives are explained online and how easy they are for guests and buyers to find
Sales materials + RFPs
The consistency of sustainability information being shared in sales documents and RFP responses.
Storytelling + socials
How sustainability is currently communicated to guests and audiences.
Messaging alignment
Reviewing consistency and alignment of operational initiatives and external claims.
Risk management
Identifying statements that may be vague, unclear or potentially misleading.
Social listening
Identifying the external perception of your property across a range of audience profiles.
What you'll recieve
At the end of the audit we will deliver the following outputs as well as collaborative session to walk through the findings, answer questions and discuss next steps.
Communications report
An overview of how current sustainability messaging across your brand.
SWAT + gap analysis
Clear identification of what's working well and what needs attention.
Improvement plan
Prioritised actions that can be implemented by your marketing or sales teams.
Copy-ready messaging
Improved sustainability messaging that can be used immediately.
How it works
Let's get started
Audit duration
7–10 days
Format
Remote or in person
Best for
Hotels with active sustainability initiatives